Every company wants to understand the young generation. Most ask a consultant. NextGen Play puts your leaders and the generation itself on one stage: the young people, and The Mag, the medium 400 000 of them follow every day. You see your company from their seat. At the end The Mag hands you The NextGen Strategy: what to change first, written by the people who hold the generation's attention.
Stage on Mars presents
NextGen Play
With The Mag
If the next generation ran your company for one day, what would they change first?
Program
- 9:30
The Intro
- 10:00
The Value Play. What is the value we have for them? What is the value they have for us?
- 11:30
The Attention Play. How do we get attention?
- 13:00
Lunch
- 13:30 to 15:00
The Play Menu. The rest of the plays, chosen in the room.
- 15:00
The NextGen Strategy. The Mag hands you their strategy for your company.
The NextGen Strategy. What The Mag hands you at the end
1
The generation, seen
What they think of your company, played in front of you by the people they listen to.
2
What they want from you
Product, tone, channels, the price of their attention. Said out loud, not surveyed.
3
What to change first
One page from The Mag's creators. The first three moves, in their words.
4
The Mag on your side
The team that reaches most of Gen Z in the country, with your question in their hands.
On stage with you
The Mag
The Mag builds formats the next generation loves. Their gift is translating what matters into something people actually want to watch. On Mars their creators, and the young people they create for, play with you. One stage, your company in the middle.
The Mag played it themselves
The Mag used Stage on Mars for their own question: how to be the number one media house for the young. They know what happens on Mars because it happened to them.
Milan Šemelák and the playmakers
Stage on Mars brings the stage and the method. The Mag brings the generation and its questions. Your company brings the one it does not dare to ask.
Dates
- Coming
NextGen Play with The Mag, open date
Palác Dunaj, Národní 138/10, PragueThe first open date is being set. Leave your question and you hear first.
- Private
NextGen Play for One
Your boardroom or our stageThe same play, only your people on stage. Pick the day.
What does your company need to see about the next generation?
Write the question your company cannot answer on Earth. In thirty seconds you get a glimpse of how Stage on Mars would play it.